Content is extremely powerful and captivating.
Creating content for your brand can be overwhelming- from conception to design to implementation. You’re always trying to create something new to keep your audience engaged. Whether you need a new video, blog post, or white paper, we’re here to drum up the ideas and create the content that your brand needs for its content marketing strategy. Contact our content marketing agency today to see what we can accomplish together!
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Great content marketing starts with exceptional strategy. Establish yourself as an industry leading expert.
Content marketing is a strategic marketing approach centered on creating and distributing valuable, relevant and consistent content that attracts, retains and defines an audience and drives profitable customer promotions. When it comes to being noticed on the internet, the content your company creates speaks volumes and our content marketing agency is here to help. We provide a content marketing strategy that will help you increase sales and differentiate your brand. Our professionals create content that is specifically tailored to your marketing goals.
The concept of online media content creation can be overwhelming for companies that use traditional marketing methods. The media you use varies by industry, but most companies can benefit from a mix of blogging, email, social media and other high-quality content. Content is not just about marketing your business, it’s also about attracting the audience to your business by delivering the right message to the right people. Your content plays a major role in building brand awareness. As part of a broader inbound marketing strategy, your content must engage and attract your audience and establish you and your business as an authority in your industry.
As experienced content creators, we begin with a deep understanding of your prospects, create personalized content, leverage SEO strategies and competitive research, and focus on solving problems and growing your business. Content optimization can help customers achieve increased visibility and conversion through competitive insights to influence their strategy. A full-service content marketing strategy must also include elements such as content promotion and public relations to increase traffic to your content as a comprehensive content marketing strategy. To successfully do this, you’ll need the help of an experienced digital marketing agency.
Our initial consultation will go over your content strategy to go over specific goals. We want to address what will work best for you and your customers needs.
Content strategy is more comprehensive and informative than regularly blog posting. Content must serve a purpose with a proactive strategy and scheduled calendar.
We offer a wide variety of content types. Our specialized services include blogs, eBooks, whitepapers, press releases, videos, guides, and much more.
The only way we know if your campaign is successful is to analyze results and KPI’s such as website traffic, conversions, or an increase in your Google SERP’s.
Become an authority with high quality content marketing
Improve brand reputation
Content marketing provides valuable, relevant, and quality content. Most importantly, it can help develop relationships with customers and make them feel more connected to your brand.
Better website content
Content marketing can help improve your website content and reduce bounce rates while improving the customer journey. It’s important to create pieces of content that people WANT to read.
sustains healthy growth
Content marketing is a great way to sustain a healthy growth pattern that generates leads and converts them into your customers. If you have a solid content strategy encouraging your audience to take a clear next step, you can also foster brand loyalty for years to come.
Content marketing plans that deliver
At Cole Don Media our goal is to be the best content marketing agency in the industry. That’s why we’re hyper focused on creating the best content for your brand. We want to improve your social media, increase your website traffic, and most importantly, make your target market fall in love with your brand. Whether your business is big or small, we’re confident that we can help enhance your content marketing efforts to fit your brand standards and exceed even your wildest expectations.
Content should be informative and engaging
When it comes to producing and promoting content, no one is better than our content marketing agency. We have the tools and foresight to provide a unique experience for your target audience. Therefore, to kick your plan into action, we will produce your blog articles, white papers, case studies, ebooks and infographics about topics that your target audience will find helpful or interesting. Then we supplement that by sharing those pieces with organizations that your target audience would want to receive them.
Social media, blog posts, and email newsletters are the top 3 types of content used by successful brands. Don't get lost behind your competitor. Start producing content today!
Take a peek at our content marketing process
Strategy is as important as the content itself. Too many businesses and marketers focus on the creation part of the process, but not on strategy to reach a desired result. Our content marketing agency focuses on creating content that will generate leads and sales by explaining why your product is the right choice for them. We help you reach your target audience without spending all of your time worrying about your marketing strategy.
Would you read a 500 word long article? No, no you wouldn’t. Visual content is a lot easier to read, digest, and relate to than large walls of text. It’s vital to creating stunning imagery that will convince your customers to make the purchase or sign-up/download. There are two main things to think about when it comes to effectively using content visuals with your customers: the first is using visual elements to create interest, and the second is using visuals to help tell your story.
You need to show your prospects and customers that you’re the expert in your field. You can achieve this by publishing highly-relevant content across multiple media platforms. Once the research is finished and your content is written and designed, it’s time to get it out there. There are many different avenues you can use to publish your content, so deciding where is the hard part. Some platforms will be better for a piece of marketing content than others. These places will drive more traffic to your website, help you get more subscribers and, if they’re well-written, establish your authority in your industry.
People can’t discover your content if they don’t know about it. The next step is to promote your freshly published content as much as possible. Spread the news through your social media accounts, fire up those email newsletters, and send it to influential niche relevant websites who might find your content interesting. This could even earn you a backlink to your research. If you don’t know already, backlinks have proven to help boost website SEO rankings so you can move higher in the Google search results.
We can set your KPIs so you can start to analyze the data and determine if your content strategy is working or not. Not every piece of content you create will work for every audience, and not every piece of content will be a success. However, understanding your core metrics will give you more insight into the content you’ve posted so you can make more informed decisions in the future.
Content marketing Packages
Creating engaging content isn’t rocket science. It’s actually a pretty simple process that we use at our content marketing agency. With over 20 years of experience, we know that writing compelling content is simple if you follow the right steps. If you’re like most small business or mid-size business owners, one of your biggest challenges continues to be attracting and retaining new customers. Content marketing is a proven solution to address this challenge. That’s why we have content marketing packages that fit any budget!
Why use our content marketing agency?
Content is key to every marketing strategy. No matter what industry you’re in, if you don’t have the right content, your audience will never engage. We have written content for a large variety of industries like restaurants, healthcare, finance and real estate. Through our expertise, we know how to create content that will help sell your product or service. As a Colorado content marketing agency, we have a firm grasp of what content will perform well.
It’s not every day you find a content marketing agency who puts your growth and success first. Our process is unique. We actually care about the success of our clients. Our content strategists make sure you hit your KPI goals over and over.
5 Star Rated
As a content marketing agency we always look for ways to better ourselves and our technique. We're proud of our excellent track record with clients, but equally proud of the positive reviews from our past and present clients. They also love that they don't have to sit at their computer all day to write their own content, or pay more than they need to.
Do you need a content marketing agency with a deeper understanding of your business? Do you prefer a collaboration that is not just about getting the job done, but making sure the end result is aligned to your business objectives? If so, we are an ideal partner for content marketing for any industry.
We are a creative content marketing and design agency providing compelling content to small businesses, startups, and entrepreneurs. We love telling stories that resonate with your audience, so you can convert more visitors into customers.
Honest And Transparent
Our content marketing agency believes in total transparency and that's exactly what you'll get with us. We're honest and upfront about our content marketing services. We show you our content strategy so you know what to expect from us every step of the way.
Full Service Agency
We're a full-service content marketing agency that specializes in creating high-performing content. What does full-service mean? We take care of everything for you – conceptualization, design and promotion. Outsource the heavy lifting with our team to focus on your core business instead!
Content Marketing FAQ
As a Longmont, Colorado content marketing expert, I am more than happy to provide in person consultations. If you’re based anywhere along the Colorado Front Range such as Fort Collins, Loveland, Longmont, Boulder, Denver, we would love to discuss our content marketing proposal and go over your business needs and deliverables.
Content marketing is a tool every business should have in its marketing toolbox. Content marketing can contribute a lot to your business and can ultimately translate into more traffic, leads, and sales. This is because when you create content for your website or write informative blogs, you’re also improving your SEO through keyword optimization. Another benefit of creating content is that your customers and peers will look to you as an authority when you have comprehensive and informative content.
Blog posts and articles talk about your product or service and helps your readers understand your offerings better. This also helps your website SEO since blog posts tend to be keyword focused.
Case studies, white papers, and eBooks are longer and more in-depth with unique industry research. This can reinforce your unique selling point or mission by separating yourself from your competitors.
Infographics and videos help convey hard to digest content by providing visual aid. We naturally comprehend visual content 60,000 times faster than text alone.
You may benefit from using one or all of these types of content services. Feel free to contact us today to see what kind of content we should focus on!
Content marketing encompasses every piece of content that your brand releases. This could include blog posts, videos, or graphic material that lives on your website or other online outlets. Some brands or marketing agencies include their social media strategy in their content marketing. This can help synergize your brand message.
However, social media content is content that is uniquely created for social media platforms such as Facebook and Instagram. There’s also a good opportunity to recycle content for social media purposes. If you want your content editorial calendar to include both website content AND social media content, let us know!
Fill out our contact form to get custom quotes from our content marketing agency.
If you’re looking to revolutionize the way you do business or want a free consultation, Cole Don Media is here to help your brand shine!